Columbia, Maryland

JustynBriscoe

Growth-focused marketing operator — building SEO, content, and creative strategy across ventures, with real audience and revenue growth to show for it.

North Bound — Marketing & Creative Direction Reno Restorations — Owner, SEO & Growth Cispoint — Client & Account Strategy
01

About

I'm a marketing operator — I build the SEO, the content strategy, and the funnel, and I own the number at the end of it. That's shown up across a home-services business I run, freelance creative direction and marketing consulting for other brands, and a sales/account background that taught me how buyers actually think.

I wrestled competitively growing up — Maryland state champion in 2022, and I went on to wrestle for the University of Pittsburgh at Johnstown. It's a sport that doesn't take your word for anything; it only cares whether you show up again after a bad result. Alongside that, I ran a YouTube channel from 2020 to 2024, which is where I first learned how content, audience, and growth actually work together.

I graduated from Pitt-Johnstown in 2025 with a degree in marketing, and I think of myself less as a marketer and more as a growth operator — someone who builds the funnel, runs the numbers, and owns the result, not just the strategy deck.

Based inColumbia, MD
EducationMarketing, Univ. of Pittsburgh at Johnstown — 2025
WrestlingMaryland State Champion, 2022 · Collegiate wrestler, Pitt-Johnstown
Content creationYouTuber, 2020–2024
Self-descriptionMarketing operator
02

Experience

Freelance

North Bound

Freelance creative direction & marketing consulting

Through North Bound, I take on freelance work on two tracks: creative direction and content strategy for personal brands, and marketing consulting for service-based businesses. I invested in a drone and a Sony a7IV to bring production in-house rather than relying on outside crews.

Creative direction

Content concepts, campaign direction, and social strategy for personal-brand and content-creator clients.

Marketing consulting

Lead generation, proven ad creative, and CRM/booking systems for service-based business clients.

Client results

2,601 → 5,181 Followers gained for a personal-brand client after a full content and profile strategy rebuild
296,000+ Views per reel for that same client, up from 5,764 — over 50x growth in reach
900% Revenue increase for a service-business consulting client, from $500 to $5K in monthly recurring bookings

Work spans two tracks: content and personal-brand strategy for creators, and marketing consulting for service businesses — proven ad creative, booking systems, and CRM setup that's driven measurable revenue growth for clients.

03

Case study

Operating

Reno Restorations

Exterior home services — Howard County, MD — owner-operated

Reno started as an interior cleaning operation. In July 2026 I pivoted it fully into exterior home services — pressure washing, soft washing, window cleaning, and gutter cleaning, with junk removal and Christmas lighting rotating in by season. My brother runs day-to-day operations on the ground.

$0 → $4Kmonthly revenue growth
18+local SEO pages built
100%built and run solo

Service lines

  • Pressure washing and soft washing (siding, house wash)
  • Window and gutter cleaning
  • Seasonal junk removal and Christmas lighting
Predator 4400 PSI / 4.2 GPM
with X-Jet setup

Marketing infrastructure built

  • Google Ads — RSA headlines, sitelinks, callouts, lead-form extension
  • Google Business Profile + LSA, approved with the Google Guaranteed badge
  • 18+ city and service-area SEO pages, plus a full meta/H1 overhaul
  • GoHighLevel CRM with automated follow-up sequences
  • Before/after job photo and video content for social

Organic search became the main growth lever — building the SEO foundation myself is what took the business from $0 to $4K a month without paid traffic carrying it. That's the same mentality I bring to marketing generally: treat growth as something you engineer and iterate on, not something you wait for.

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Other experience

Client & Account Strategy

Cispoint — Managed IT & Cybersecurity Services (MSSP), Maryland

  • Manage 40+ client accounts across CMMC compliance, MSP contracts, and AV engagements.
  • Generated $25K+ in upsells by identifying expansion opportunities within existing accounts.
  • Influenced $600K+ in qualified pipeline through disciplined prospecting and follow-up, including $200K+ tied specifically to CMMC compliance work.
  • Managed end-to-end project coordination between clients and internal teams, ensuring on-time, on-budget delivery.
  • Booked and led meetings resulting in opportunities ranging from $12K ARR to $60K+ implementations.
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Community

Reno Foundation — a nonprofit I'm building to give underprivileged wrestlers greater access to the sport: equipment, travel to tournaments, and coaching that's usually out of reach without family resources behind you. It's an extension of what wrestling gave me — grown into something aimed at kids who need the opportunity most.

Volunteer work — I regularly volunteer with my church's outreach program, helping prepare and serve meals for individuals experiencing homelessness in the community.

Reno FoundationNonprofit — currently building
FocusAccess to wrestling for underprivileged athletes
VolunteerChurch outreach — feeding the homeless
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Get in touch

Open to marketing manager, growth operator, and freelance opportunities.

justynbriscoee@gmail.com LinkedIn